Since, its inception, radico have come a long way and have created its own ethical reputation and a unique image in national and international market. after successfully establishing in international market, Radico entered Indian market in year 2003 with our Herbal Hair colors and within a short span of time, we are now in 12 states and soon will capture all the remaining states of India. we are thankful to indian customers for their overwhelming response and patronage. Acceptablity of our products is increasing fast.
Considering the strong demand from Indian market, we expanded into a wide range of hair care products. Radico succesfully launched new concept products like Multi Highlight hair colors and Oxy hair colors, which are first time in Indian market. It took no time for these new concepts to become popular among new younger generation of India, as a new fashion trend.
Radico brand is expected to achieve a big success in Indian market withing next 3 years time. Radico is one of the first few companies in Indian market, which is trying to organise the professional saloon sector, which has a vast untapped market potential. Radico is organising seminars and training workshops in most of the small and large cities of India to educate Saloon professionals.
Beauty market in India is growing at the rate of 40% per annum. Radico is helping saloon professionals to get ready for this increasing demand from modern Indian customers. India is going through a drastic change and so is beauty industry. Radico is contributing by bringing new products and techinques and training professionals to cater to the need of new generation consumers of India.
Radico Reasearch and development team achieved a major landmark by successfully developing 100% natural and herbal permanent hair colors in powder form and herbal based hair color cream, which are one of the first time in world. Development of many more new 100% natural products or close to natural products are under reasearch.
Radico's one of the objective is to introduce safest hair care products for the world
Radico successfully established a business alliance in Italy for the manufacturing of Radico Italiano and a range of quality hair care products.
To fulfill the demand and maintain our world class services to our buyers, we have increased our production capacity by establishing a new world class factory with latest technology and modern machinery and equipments. More new developments to be talked about soon ensuring our highest product quality and services to our customers ....
Many international reputed cosmetics companies are approaching Radico for possible association to capture fast growing Indian market. Soon, we plan to start a chain of beauty training centres and professional saloons in major cities of India.
|With best regards,